Single Logo Green Packaging Plan
Thoreau on packaging: "simplify, simplify"
Fantastic news on the packaging front in the UK! The British Retail Consortium (BRC) is simplifying their array of logos to three categories:
widely recycled; check locally; and not currently recycled.
Brilliant. Steve Jobs would be jealous. While the logo will be voluntary, we applaud the work of the BRC.
According to their press release “Local inconsistencies cannot be allowed to thwart a standardised label which will help millions of customers…”.
Take that statement, substitute “local” with “global”, and you have the reason we started this site.
The Press Association: Single logo green packaging plan
Tags: news, recycling, standards
Posted by Jacob on Tuesday, November 27th, 2007 | Permalink |
Leave a comment
|